Brand Guidelines
Maxspell Brand
Our visual identity and brand standards. Guidelines for using Maxspell logos, colors and brand assets across all media.
Favicon
The Maxspell favicon for browser tabs and bookmarks, in light and dark variants for every browser theme.
Usage Guidelines
Clear space — Keep padding around the logo at least the height of the star.
Minimum size — Do not use the favicon smaller than 24×24 pixels.
No modifications — Do not stretch, rotate, recolor or add effects.
Background contrast — Use the variant that gives sufficient contrast.
File formats — Prefer SVG on the web and PNG in other contexts.
Brand Colors
Navy and gold come from the logo. The supporting colors are used across our website and products.
Maxspell Navy
#002966
Logo wordmark, primary buttons
Maxspell Gold
#F2B44B
Logo star, highlights and markers
Action Blue
#1C5DC5
Links and interactive accents
Ink
#0A172B
Headings
Mist
#F8FAFC
Section and surface backgrounds